You’ll never have to elbow anyone out of the way to the rails again though, because the same stock is available to shop from the peace and quiet of your own home. Made with adventurous young women in mind, Bershka is Zara’s sister brand. It focuses on style-focused pieces and the trends of the moment. Think club and festival wear, but sobered down just enough to make them acceptable for every day wear; satin puff-shouldered body suits, rockstar-ready studded dresses and 80s aesthetic denim. The hipster brand stocks a decent range of labels alongside its own in-house designs, all with a focus on street and festival style. The apparel is almost balanced by the homeware and gifting offering, which covers everything from tech to books and rugs.
- A relative newcomer, Will’s has been around since 2012 answering the ever-growing demand for cruelty-free fashion.
- Another Scandi brand under the H&M umbrella,